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Some lectures require each student to do some preparation in advance of the lecture. 



"Business Models"

Before lecture read the first three pages of the article, "Business model innovation", which is posted here (chesbrough_10_lrp.pdf posted under Lecture Notes on the course Moodle). Also, watch this 2-minute overview video, (and optionally this 42-minute background video), both on the Business Model Canvas method. 

"Venture Valuation"
Before lecture, read in the textbook (Ulrich & Eppinger) Chapter 17, "Product Development Economics"